Many of the messages on health food package labels are not regulated by the Food and Drug Administration. While words such as “all natural” tend to entice customers, do not fall for the marketing ploy! Every company has a different definition of the term “natural,” and you could easily fall prey to marketing strategies without really enhancing your health.
Foods such as energy or granola bars found within a health food store have actually been found to contain larger amounts of saturated fats and calories than those purchased at the regular grocery store. Read labels and become a comparison shopper. There is nothing wrong with shopping in health food stores, but make sure you are an informed shopper!
Visit the MissouriFamilies website for more information about the use of “natural” on labels or for information about energy bars.
Contributors: Mallory Bratton, KU Med Dietetic Intern & Ellen Schuster, M.S., R.D., Associate State Specialist, University of Missouri Extension, email@example.com, 573-882-1933